> BETWEEN WORDS
> BETWEEN WORDS <
A different kind of storytelling and ways to measure impact
BETWEEN WORDS offers a fresh approach towards storytelling and impact. These bespoke, practical toolkits and conversations help you identify what you want to say, understand why it matters, craft its delivery, and track its impact on your audience.
This storytelling adventure avoids rigid templates and formulas. Together, we lean into the energetic richness of how stories shape culture and carry insights beyond generic metrics of success and the numbers game. Your story matters, and the way it engages your audience offers a wealth of strategic insights to help you shape your next steps.
I'm here with you along the way. Together, we will map out this journey and see where it takes us.
THE ARCS
BETWEEN WORDS is designed to be adaptable, easily moulded to your work rhythms and goals.
There are four Narrative Arcs (journeys); each one feeds into the other or can be taken as a standalone experience.
Arc One - DISCOVER
UNDERSTANDING WHY YOUR STORY MATTERS AND WHAT MAKES IT SPECIAL
Arc Two - WRITE
CRAFTING YOUR STORY IN WAYS THAT AUTHENTICALLY REFLECT YOUR VOICE AND VALUES
Arc Three - PRODUCE
CREATING SOMETHING UNIQUE, BUILT AROUND YOUR STORY AND NOT THE OTHER WAY AROUND - NO TEMPLATES
Arc Four - IMPACT
MOVING BEYOND GENERIC METRICS TO STRATEGICALLY UNDERSTAND WHAT IS HAPPENING WITH YOUR STORY
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What we will do together:
Comprehensive exploration into what your story is, what you really want to say, and why.
Identifying the right voice for your story, one that reflects your values, ethos, and goals.
Development of your story's narrative arc (how to tell it and the key points to include).
A detailed Narrative Playbook and Toolkit that includes the different voices you can use and why, strategic themes linked to your story, where you can use those strategic themes, and a guide on what makes your story unique and authentic. ription text goes here
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What we will do together:
Detailed outline of your story and its rationale.
Identifying the best approach and style to tell your story.
Options for a full ghostwrite, a collaborative co-writing partnership, or an advisory role.
Comprehensive edit, which has the option of up to three rewrites.
Finished manuscript.
Detailed summary of the work carried out and strategic next steps.
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What we will do together:
Crafting what your book could look like. Identifying what you like, what's important to include, and your preferred materials. This is the time to dream!
We put that dream into reality, outlining possible routes to production.
Final proofread of your material.
Book design with an option of a further two re-designs.
Print-ready files you own.
If you wish, utilise the expertise of Boz Publications Ltd with production and distribution.
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What we will do together:
Academically-backed mapping of your reach and types of engagement. This will provide a visualisation of where your story has gone, the cultural sectors it connects to, and strategic next steps to build on its impact.
Understanding what is happening with your story, and why, through thematic analysis founded upon systemic change and social movement theories. Here, you begin to identify the deeper narratives operating under the radar and what they mean for impact development. Together with the mapping data, you will connect to a comprehensive storyline of what your work is achieving, along with indicators of what may lie ahead (for example, future themes you may need to address to strengthen your audience's connection to your story).
Impact Measurement Playbook and Toolkit that includes a detailed analysis of the impact and reach we've identified together, alongside thematic touchpoints for future strategic planning.
Detailed report explaining the theory behind this approach and the nuances of impact, alongside narratives of meaningful engagement and potential routes going forward.
TWO PATHS TOWARDS PRICES
If BETWEEN WORDS values uniqueness and bespoke creation, what does that look like regarding pricing?
It’s a tricky question to answer. Set prices can be extremely helpful. They provide touchpoints to understand what’s possible. But these markers can also become a barrier for some, and for others, restrictive to what could be possible.
I think there is another way… Two ways.
The first path is for those who prefer a set price. This is available on request. This will provide a breakdown of costings and additional options.
The second path starts with a conversation that focuses on your ideals and dreams. From that foundation, we have an honest dialogue about capacity.
I’ve designed BETWEEN WORDS to be relational and adaptable. It will mould around whatever budget you have. Never count yourself out of this journey.
Intrigued?
Let's have a chat, either by filling in the form or booking a call.
I promise there are no hard sells or marketing gimmicks: this is simply an invitation to have a conversation that inspires one another.